Understand, I am not disputing that it is a good carriage, I am enjoying it. For walking Bugaboo has a very smooth ride, to me that is MOST important. It also reclines all the way, while uppababy recline is not very low when your 2 yr. old is sleeping. When I got the carriage I also said Bugaboo is just a name and I am not going to fall for it. (the sponser of my carriage didnt care about $$)
I dont believe Bugaboo is just a name brand.