Whatever the revenue stream of the shul, I still think its wrong to buy and sell kibbudim. I think it is perfectly OK for shuls to offer people the ability to buy a mitzvah. I’m not disagreeing with the practice, just the semantics of what it is called. It just grates my ears when I hear someone say “we bought or sold a kibbud”. The mechaber tells us that “mefarsimei osei mitzvah”, not “lokchei kavod”.
